Eyelash permanent wave, aka eyelash perm is a cosmetics procedure to flip up eyelashes using hair perming technology. It is a semi-permanent method for curling the upper lashes. This opens up the eye area, creates a look of youth and eliminates the need for daily eyelash curling.

Lashes are treated with a special solution, and then wrapped around a mini roller. The perming solution is applied to the upturn lash, and then it is left to set. The results may last for 2 to 3 months. The chemical reaction breaks and reforms the bonds of the hair. This reaction softens the lashes inner structure between the protein chains of the hair. The hair swells, stretches and softens, then it is moulded around the shape of the perm rod to form a curl. The whole process takers about 45 minutes.

As old hairs are lost and new hairs replace them the curl will naturally diminish over time. Although eyelash perming is chemically based, it is far less damaging than regular use of eyelash curlers.

  • The appearance of rounder, more youthful looking eyes
  • For women who are experiencing dropping eyelids, curled eyelashes will create a more awake appearance and can make them look younger
  • For women with extremely straight eyelashes, eyelash perming eliminates the need to use an eyelash curler on a daily basis
  • Depending on the natural darkness of an individuals’ eyelashes, perming them can eliminate the need for mascara entirely

It is recommended to follow an eyelash perm with an eyelash tint for optimum results. This can take place anytime from 24 hours after the perming takes place.

An eyelash perm can be repeated every 2 to 3 months


Award-winning, long-lasting, medical-grade lash extension adhesives have earned Novalash its reputation as “the healthiest” professional eyelash extension system. Comprised of a wide-ranging palette of colours, textures and sizes of eyelash extensions that can be combined for looks that run the gamut from subtle and natural to trendy and glamorous; each lash application is a work of art with an intricate finish.

“Novalash eyelash extensions are an “instant pretty” for any woman who desires for longer, fuller lashes. Novalash eyelash extensions are meticulously applied lash-by-lash, bonded with award-winning medical-grade adhesives, by certified professional Novalash stylists. They are weightless, wonderful and truly transformative” – Sophie Merszei, CEO of Novalash Eyelash Extensions.

Semi-permanent lashes differ from false lash strips or cluster lashes. The semi-permanent lashes do not touch the skin, or impede the growth of the natural lash. Whilst the artificial lash is applied directly to the natural lash, they will both fall out naturally as your lashes cycle out and grow.

The extensions give the eye an instant lift and are a very relaxing procedure as most clients fall asleep during it. You can choose from a natural beauty look or a fantastically glamorous, wow look. There is no need for mascara as the extensions give the eye a full, luscious look and as they are waterproof they can be worn during showering, swimming and sleep.


Make Up is not an accessory when leaving for the beach. Nevertheless, when a person chooses not to leave home without her indispensable without mascara, there’s an option for looking your best and enjoying natures refreshing waters. With eyelash tinting, you will have permanent dark, captivating eyes without ever applying mascara again.

Eyelash tinting can help those with naturally light coloured lashes gain a darker and more noticeable lash line. It is a method of making the hair follicles of the eyelashes darker to make them appear fuller and thicker. Eyebrow tinting is a quick treatment with amazing results, with the ability to make eyebrows appear fuller and darker in the blink of an eye.

When combined with an eyebrow shape be it threading or waxing a defined beautiful pair of brows can be achieved in minutes.

Contrasted with wearing mascara, the results of eyelash tinting is truly natural. Based on your skin type and hair colour, you can have eyelash colours, that can be black, blue, shades of brown, grey or whatever colour best fits your complexion. The process takes about 15-20 minutes to do and can last for 4-6 weeks. Because of this, tinting your eyelash can be achieved even with the busiest of schedules. Once you get to the salon, the beautician will place cotton under your closed eyes and then apply a small quantity of vegetable dye onto your eyelashes. The area is then washed with water after 10 minutes to prevent dye stains anywhere else. The eyelash tints should remain good for between 4 to 6 weeks.

Eyelash tinting will be a great help to those who are irritated by make-up, those who are active in sports (especially swimming) and peole who have no time to put on make-up daily. If you use contact lenses, this is an ideal solution for you.

Does eyelash tinting have any harmful effects?

At least 2 days before your eyelash tinting treatment, you need to have a patch test to ensure there are no allergic reactions or sensitivities to the solution being used. Then, your therapist will recommend the best colour that suits your skin type and hair colour to produce the best effects. Unless the dye enters your eye, this process remains painless. In addition, home tinting kits should be avoided, unless you are confident of your proficiency. This is because not only can the result be messy, it could also produce outcomes that are not as brilliant as those handled by professionals are. Eyelash tinting carried out by a professional can give beautiful and long lasting results.